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The Amplify Academy
A bold, empowering brand created for a female gym coaching business owner who’s all about strength, confidence, and standing out. This project combines striking visuals with a powerful identity designed to inspire both the coach and her clients to show up, own their space, and lead with impact.
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Jungle & Book
A playful, plant-loving bookstore brought to life through bold, bright, and friendly branding. Created for Rhianne, a passionate female founder, the visual identity is designed to spark curiosity, invite connection, and attract a vibrant, like-minded community.
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Serena Samra Coaching
A bold, elevated brand designed to reflect confidence and clarity. With a refined editorial style and a rich burgundy and neutral colour palette, the visual identity positions Serena’s coaching services as high-end, empowering, and deeply impactful for purpose-led women.
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Avvy's
A bold logo refresh for a dog walking business. I transformed Aveline’s logo by integrating a playful dog face into the letter ‘a’ and using a vibrant orange to create a warm, energetic feel. The result? A simple yet striking identity that captures her personality and instantly connects with her audience.
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The Agency Architect
The Agency Architect is a consultancy supporting agencies with growth and business development. I elevated their social media presence by creating a bold, editorial-style visual identity. Through striking typography, strong contrast, and a polished design system, I helped their graphics stand out in-feed while maintaining a refined, high-end feel, aligning with the authority and ambition of their brand.
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PostTag
For this project, I designed a functional business app card featuring a QR code that allows users to instantly access the PostTag app. This seamless connection between physical marketing and digital experience enhances user engagement and simplifies the onboarding process for new users.
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Surge Social LTD
Surge Social is a London-based digital marketing agency where I revitalised their visual identity across social media, transforming their content into bold, dynamic, and engaging designs. My work brought a playful yet professional edge to their online presence, helping them stand out in a competitive space.
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Beautified
A dynamic and playful brand bursting with bright purples and blues, created to bring a bold sense of fun and strength to the beauty industry. Featuring custom packaging mockups, the visual identity is designed to feel empowering, energetic, and full of personality.